Tag Archives: How to Find People on LinkedIn

How to Effectively Source Talent via Social Media & Networks

Sourcing talent via social media requires an entirely different mindset than sourcing with other forms of human capital data, such as resumes/CV’s, employee directories, conference attendee lists, etc.

Back in early 2009, one of only 2 guest posts ever co-written on my site was published on the topic of non-standard descriptors and the role they play in social media. Valerie Scarsellato was a Sr. Sourcer at Intel Corporation at the time when she put together the framework for the original article on sourcing via social media, and she has now moved into a Segment Marketing Specialist role at Intel and is loving it. For those of you who feel that employer marketing/branding/communications is a logical extension of sourcing, Valerie would wholeheartedly agree with you Рcheck out this video in which she discussed her award winning _codehearted; work for Intel.

Now that nearly 2 years has passed since the Searching Social Media Requires Outside-the-box Thinking article was published, social media usage has continued to explode – monthly visitors to LinkedIn and Facebook have doubled, they’ve nearly quadrupled for Twitter , and we now have Google+, Pinterest and others springing on the scene, making the topic even more relevant today.¬†As such, I wanted to rework the original piece and update it with a few more examples.

The primary challenge when leveraging social media for sourcing talent is that nonstandard terminology is prevalent – it’s generally acceptable to use slang and other verbiage that would otherwise never be found on a resume, even when it comes to describing one’s profession.

If you use the same query terms when sourcing LinkedIn, Facebook, Twitter, etc. as you would when searching for resumes, you will certainly find people. However, you will also exclude a decent portion of the available results, unknowingly relegating them to Dark Matter and otherwise undiscovered talent. This is because you can only retrieve what you explicitly search for. Continue reading

How I Search LinkedIn to Find and Identify Talent

Would you like to know how I search LinkedIn when sourcing for talent?

I don’t have a premium LinkedIn account, so you may be surprised to learn that I don’t X-Ray search LinkedIn all that often.

I’ll tell you why in a moment, but first I would like to share my inspiration for this post.

I recently read a great post that addressed an issue with X-Ray searching LinkedIn and that pointed out that pattern recognition is critical to effective online sourcing.

I could not agree more – truly dynamic pattern recognition is something I think is unique to humans and is something that I believe cannot be replicated by applications claiming to leverage artificial intelligence, semantic search, and Natural Language Processing (NLP). I could elaborate further on this topic, but that would unfortunately bore 98% of my readers, so I will save it for another post that they can choose not to read later. :-)

Suffice it to say I wholeheartedly agree that is it more important to have the right investigative thought process than to have any specific Boolean search string or pre-built X-Ray search.

Getting back to how I specifically search LinkedIn to find people – you first need to understand some of the significant issues associated with using Internet search engines in an attempt to find public LinkedIn profiles. In other words, you should know they “why” before the “how.”

As an added bonus, you’ll also find that I’ve discovered that Bing and LinkedIn apparently don’t play well together anymore, and I’ll issue a LinkedIn Sourcing Challenge to the international sourcing and recruiting community to crowdsource the solution. Continue reading